π’ Trust Rating: High
Optery has strong privacy practices, transparent operations, and proven effectiveness in removing personal data from broker sites.
π° Affiliate Disclosure
We participate in Optery's affiliate program. Using our link supports this site's educational content while getting you the same price (or better!) Our review always remains independent and unbiased. Full policy: affiliate disclosure.
Get Started with Optery βWhat is Optery?
Optery is an automated service that removes your personal information from data broker websites, people search sites, and online directories. Instead of manually opting out of hundreds of sites (which can take weeks), Optery handles the entire process for you.
Key Features
Comprehensive Coverage
- Up to 625+ data brokers monitored and removed (plan dependent)[1]
- Monthly rescans to catch re-listings
- Live screenshots in the exposure and removals reports[2]
- Patented search technology for finding your data
- Custom removal requests for sites not in their database (Ultimate plan, 940+ sites in total)[1]
Information Removed
- Names and aliases
- Addresses (current and previous)
- Phone numbers
- Email addresses
- Family members' information
- Employment history
- Social media profiles
- Court records (where legally possible)
How It Works
- Initial Scan - Optery searches hundreds of data broker sites for your information[1]
- Removal Requests - Automatically submits opt-out requests on your behalf
- Verification - Confirms removals are processed
- Ongoing Monitoring - Continuously checks for re-listings
- Re-removal - Automatically removes any information that reappears
Pricing Tiers
Every tier below was read off Optery's own pricing page on October 29, 2026.[1] Prices move, so check the vendor page before you buy.
Free Basic
- Quarterly exposure reports, no credit card required[1]
- Self-service removal tools
- Phone/email scan preferences
- Exposure scan of your Google and Bing search results[1]
- Visibility at hundreds of sites
Core Plan: $3.99/month or $39 billed yearly
- 380+ sites covered, or 150+ without Expanded Reach[1]
- Fully automated removals, no privacy agent assigned
- Monthly automated scans
- One name and one city and state per user
Extended Plan: $14.99/month or $149 billed yearly (Best Value)
- 555+ sites covered, or 330+ without Expanded Reach[1]
- Humans + Machines approach
- Assigned privacy agent
- Removal reports with before and after screenshots every roughly 90 days[1]
- Unlimited name variations and past locations
Ultimate Plan: $24.99/month or $249 billed yearly (Most Popular)
- 625+ sites covered, or 400+ without Expanded Reach[1]
- All Extended features
- Unlimited custom removal requests, reaching 940+ sites in total once 30 days have passed[1]
- Outdated content removal for Google, Bing, DuckDuckGo, and Yahoo[1]
- Priority email support
Effectiveness Analysis
What Works Well
β Evidence in the reports - Exposure and removals reports carry live screenshots of where profiles were found and removed[2]
β Persistent monitoring - Catches re-listings automatically
β Legitimate company - Headquartered in the San Francisco Bay Area, incorporated in Delaware[3]
Limitations
β Some sites require legal documents (court orders)
β Cannot remove public records from government sites
β International coverage limited
β Optery itself says that in the majority of cases it will not be able to remove 100% of your information[2]
Privacy & Security
Data Handling
- Minimal collection - Only data needed for removals
- No selling - Never sells or shares your data
- Encrypted storage - All data encrypted at rest
- Deletion option - Can delete account and all data
Company Background
- Founded in 2020, headquartered in the San Francisco Bay Area, California[3]
- Incorporated as a Delaware corporation[3]
- Transparent leadership team
- Active privacy advocacy
Comparison with Competitors
Optery vs. DeleteMe
- Optery: a free tier and a $3.99/month entry tier[1]
- DeleteMe: Longer track record, phone support
Optery vs. Incogni
- Optery: More comprehensive, better reporting
- Incogni: Simpler interface, part of Surfshark
Optery vs. Manual Removal
- Optery: Automated, ongoing, comprehensive
- Manual: Free but extremely time-consuming
What to Expect in Practice
- Screenshots, not assertions: the exposure and removals reports carry live screenshots showing where a profile was found and removed[2]
- Coverage grows in steps: the Core tier covers 380+ sites, Extended 555+, and Ultimate 625+[1]
- Custom removals take time: Ultimate's custom removal requests open up after 30 days[1]
- Nothing is permanent: Optery says that in the majority of cases it will not be able to remove 100% of your information[2]
When to Use Optery
Ideal For:
- Stalking victims needing rapid removal
- Public figures reducing exposure
- Privacy-conscious individuals minimizing footprint
- Families protecting children's information
- Professionals maintaining reputation
Not Ideal For:
- Those with minimal online presence
- International users (limited coverage)
- Users needing legal record expungement
- Those on extremely tight budgets
Articles Mentioning Data Broker Removal
- Data Removal Services Comparison, Compare Optery vs Incogni vs DeleteMe
- Data Broker Opt-Out Guide
- Delete Yourself from the Internet
- Definitive Guide to Data Breach Resilience
- Government Data Purchases
- Data Brokers and ICE Contracts
Alternative Options
Free Methods
- Manual opt-out - Time-intensive but free
- Privacy Duck - Free removal from major sites
- DIY guides - EFF and other resources
Paid Alternatives
- DeleteMe - established service
- Incogni - $95.88/year for the standard tier, Surfshark product[4]
- Privacy Bee - Free tier available
Expert Tips
Maximize Effectiveness
- Use a dedicated email for opt-outs
- Document all removals for records
- Check quarterly reports thoroughly
- Report any missed sites to support
- Combine with other privacy measures
Common Pitfalls
- Don't use fake information (violates terms)
- Don't cancel too early (sites re-list)
- Don't ignore report emails
- Don't share account credentials
Bottom Line
Optery is worth it if:- Your information is on multiple broker sites
- You value your time over doing the opt-outs by hand
- You want ongoing protection
- You've experienced harassment or stalking
- You have minimal online presence
- You enjoy DIY privacy projects
- You're on a very tight budget
- You need international coverage
β οΈ Important Limitations
- Cannot remove legitimate public records
- Some sites require legal documentation
- Re-listings are common and ongoing
- Not a complete privacy solution
Getting Started
- Use our affiliate link to support this site
- Start with free scan to assess exposure
- Choose appropriate plan based on needs
- Provide accurate information for best results
- Monitor reports and provide feedback
Ready to Remove Your Data?
Start with Optery's free scan to see how exposed your information is across data broker sites.
Start Free Scan with Optery βAffiliate link - supports our educational content
Additional Resources
- Optery's Privacy Policy
- Data Broker Opt-Out Guide
- Privacy Rights Clearinghouse
- EFF: Data Brokers Are the Problem
Last updated: October 2026
This is an independent review. We participate in Optery's affiliate program but maintain editorial independence.
Sources
- Optery - Pricing (checked October 29, 2026)
- Optery - Data removal service (checked October 29, 2026)
- Optery - About Us (checked October 29, 2026)
- Incogni - Pricing (checked October 29, 2026)